How old are you?
Are you male or female?
What is your favourite music video?
What is it about music videos that you like best?
What genre music do you prefer?
In a Music video do you like there to be more of a storyline or more performance?
On the front of CD covers/Digipaks what do you like on them?
Is there anything in particular that would make you want to buy a CD when it comes to packaging or promotion?
Do you take much interest in CD adverts when reading magazines?
Is there anything that would attract you to a CD advert in particular?
How old are you?
After asking the question 'How od are you' to those who took my questionnaire, the results have mad cear that i asked more people who were in between the age of 15 and 20, this is likely to be down to the fact that my friends are of that age and they were good and close enough options for them to do my questionnaire. The age where by the least questionnaires were used, were them of over 45 years old, i used less of an older age as i know that they are less likely to watch Music video's than peope younger than them. ages that range from 20-40 years od are quite evenly spread and in between 40 years of age and 45 is reasonably high, which will be down to the asking of parents ect.
More females took my questionnaire than males, this will be because of availability and who was able and willing to take my questionnaire. Although there are more females than males that answered the questions, there is not too much of a difference for my results to become biased because of gender.
From the videos given as results from the questionnaire, although a majority chose 'other' they suggested a music video that that would be for them, video's such as lady gaga's bad romance was bought up, along with other performing videos. From the videos givn as multiple choice, i seems that modestep-sunlight and Jessie J-Nobodys perfect were most liked, this could be because they are the most risky and wild of all the videos.
As hgathered from the resultsof the previous question. These results just verify that it is the idea of pushing boundries and being risky that seems to make a music vdeo good. having colour also seeed to be well like by those who took my survey. Those whochose 'other' suggested things such as he videos being'different', 'wild', and 'having a theme'
From the genres listed, it is clear that Urban/R&B music is the most preferred style of music. This could be becase it is the most modern genre on there and young people typically seem to listen to more modern music, and when looking at the results from the first question of 'how old are you' we can see that the majority of those who took my survey were in between the age of 15 and 20.
In a Music video do you like there to be more of a storyline or more performance?
When asked the question 'in a music video do you like there to b more of a storyline or more performance?' its clear that most of the people asked prefer to see performance in a music video. however i will take into account that there was not too much of a difference between those who liked performanced in comparison to those who like a storyline, i may do this by setting a possible theme.
On the front of digipacks it is noticeable that images of the artist is what was chosen most to be seen on the front of a digipack, along with colour. However some still did chose 'writing and information' i will
take this into account when producing my digipack.
Most of those who took my survey do not see that there is anything in particular that will attract them to wanting to by a CD when it comes to packaging and promotion. However those whodidm suggested things such as bright colours and distinctive images.
Do you take much interest in CD adverts when reading magazines?
It seems that using those who took my survey as a representative, majority of people seem to take interest in CD adverts in magazines. This tells me that i should taje extra care in ensuring my advert is done to the best of my ability in rder to attact potential customers in such wasy of marketing and promotion.
When asked if there was anything that would attract those who took my survey to a CD advert proves that there is, those who voted 'yes' suggested things just like them of the digipacks, with 'bright bold colours' 'distinctive images' ect. I will take this into account when creating a CD advert.
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